ANA Nonprofit: Gen X – The Next Great Giving Generation

The latchkey kids. The MTV generation. The cynical slackers. Sandwiched between the larger baby boomer and millennial age groups, gen X is frequently overlooked and underappreciated. But we’re channeling our Judd Nelson vibes, raising our fingerless-gloved fist high and telling nonprofit marketers, “don’t, don’t, don’t you forget about them.”...
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